This is How Smart Marketers Will Win
If the goal of marketing is to create awareness and demand then what is the point of using conventional tools, mediums and messages? In a world that’s always on, packed … Continue reading
December 17, 2013 · Leave a comment
What Kind of General Are You?
Years ago I remember being told a story about how German general Erich Von Manstein developed a unique system for categorizing and ranking his officers. He categorized them according to … Continue reading
December 10, 2013 · 1 Comment
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