Got Boring Marketing? Stop Trying to Please Everybody & Stand for Something!
Are commercial success and controversy mutually exclusive? If you go by P.T. Barnum’s (attributed) quote “There is no such thing as bad publicity,” then all types of public attention are … Continue reading
February 9, 2017 · Leave a comment
The Quest for Perfection is Slowly Killing Your Business
Looking back on my 20+ years marketing career, I am amazed at how much time and energy was spent on perfecting designs, brochures, presentations, etc… At the time, it felt … Continue reading
February 3, 2017 · Leave a comment
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