Got Boring Marketing? Stop Trying to Please Everybody & Stand for Something!
Are commercial success and controversy mutually exclusive? If you go by P.T. Barnum’s (attributed) quote “There is no such thing as bad publicity,” then all types of public attention are … Continue reading
The Quest for Perfection is Slowly Killing Your Business
Looking back on my 20+ years marketing career, I am amazed at how much time and energy was spent on perfecting designs, brochures, presentations, etc… At the time, it felt … Continue reading
Chat Bots Are the Next Digital Platform for Self Promotion
Here’s a bold prediction: Setting up your personal Chat Bot will become as common and as simple as creating a LinkedIn profile. Until then, there is a unique opportunity for … Continue reading
Forget Apps. Chat Bots Will Revolutionize Healthcare.
If your organization is in the process of developing a new health App, you might want to hit the “Pause” button and consider the following. There are an estimated 2+ … Continue reading
Confronting the Epidemic of ICU Alarms
“Medical Device and Diagnostics Industry Online” has just published my latest article entitled “Confronting the Epidemic of ICU Alarms.” Check it out on their website or by clicking this link. Andrew. Andrew … Continue reading
The 3 Product Manager Personas. Which one are you?
A simple framework that can be used to quickly identify the quintessential traits of a successful PM
12 Tips for Future Expats
Not all expatriations are a success and many bring considerable challenges with them. If you haven’t done one before, here are 12 tips based on our personal experiences.
9 Huge Tech Waves to Ride Now
The incredible rise of new technologies and the wired universe unfolding around us are creating endless possibilities for companies to radically shift business models, accelerate innovation or simply outperform the … Continue reading
9 Behaviors of Effective Leaders
Leadership is another catchall phrase that gets liberally bandied about in the media and corporations alike. The word itself seems to embody all the greatness we come to … Continue reading
A Better Way to Gauge Performance
Employee rankings and performance evaluations are serious business. They are as difficult to do well as they are important for an organization’s development. Seems every company has its own unique … Continue reading
Ten Simple Tips to Enjoy Paris Even More
Paris is the most beautiful city in the world. But as with all cities, there are always a few tips or tricks that can make the difference between a good … Continue reading
Memories of Paris: Top Things To See, Do and Eat
Visitors to Paris often ask me what my top recommendations are based on my 13+ years of living in France. Hard to come up with a definitive list or with … Continue reading